“NMR employees know their stuff. They are kind, helpful, and quick to answer any questions.” – Addie Schuhle Buyer and Office Manager

Pet Food Depot, Inc. has been a trusted, family-owned pet supplies and feed store chain in Phoenix and Scottsdale, Arizona for over three decades. Known for offering a diverse range of high-quality products at competitive prices, the store takes pride in its knowledgeable staff, particularly their expertise in natural dog food.

It’s a common occurrence for customers to discover Pet Food Depot through Google, highlighting the impact of their online presence. Addie Schuhle, Buyer, and Office Manager, acknowledges the effectiveness of the New Media Retailer team in optimizing the store’s visibility online.

Eight Years of Successful Collaboration with NMR

Pet Food Depot has maintained an informational website with New Media Retailer for approximately 8 years. Recently, they decided to kick it up a notch and take their online strategy to the next level by signing up for a comprehensive package. This includes having NMR manage their Google pages, focusing on improving SEO keywords, and enhancing their overall online presence.

Strategic Goals for Google Traffic

The main goal for Pet Food Depot is to secure the top spot in Google searches for critical keywords such as Dog food, pet supplies Phoenix, and Phoenix Dogs. Addie emphasizes the dynamic nature of Google’s algorithms and the time-consuming nature of staying updated, making the decision to entrust NMR with this task a strategic move.

NMR’s Expertise – A Game Changer

Addie feels that the technical aspects of managing Google ads were taking her away from crucial day-to-day business activities. Enter Katherine and Tiffany, marketing specialists from NMR, who have been instrumental in helping Addie grasp the depth of expertise and knowledge that NMR brings to the table. This positive experience stands in contrast to a previous collaboration with another media company that yielded minimal results.

Early Results and Future Outlook

While the changes to the website and the creation of Google ads are still in the beginning stages, Pet Food Depot is already witnessing promising results. The team is eagerly anticipating a higher Google ranking, confident that the collaboration will continue to yield success.  

As Pet Food Depot looks ahead, the partnership with NMR stands as a testament to the store’s commitment to staying at the forefront of digital marketing. With a dedicated team and a strategic approach, they are well on their way to dominating the online landscape in their industry.