How to Make Edits to Your GBP Listing on Search
Google is taking steps to dissolve the Google Business Profile dashboard, but will offer the same features and edit capabilities through search. Here’s how you can access your Google Business Profile listing through search.
Transcript
Hello, my name is Francesca. Thanks so much for joining me for another quick marketing tip. We’ve been talking about this for the past few months, but it does seem like Google is taking more and more steps to encourage customers to stop using the Google Business Profile dashboard and to start making edits to their Google Business Profile directly through search. It seems like every time we log into the dashboard, we’re seeing pop-ups like this.
Now, for the time being you can still make edits to the dashboard, but I think it’s really important for everyone to know how to make edits directly through search so that when the day comes that Google does finally dissolve the dashboard, you don’t have a hiccup; you know exactly what to do moving forward. So, let’s get started!
Historically, to make edits or updates to your GBP listing, you’d go to google.com/business. This is the Google Business Profile dashboard that I’m referring to. Now Google wants to offer all of the same features that are available in the dashboard, but wants users to make edits to these features through search instead of through the business dashboard.
Let’s take a look at how to access your GBP listing through search. So, to access your GBP listing through search, you can Google two different phrases; you can either Google simply “my business” in the Google search bar, or you can Google your business name in the Google search bar. For the purposes of this example, I’ll use this – so I Googled my business name and I see here that there are a few different features available for me to click from. All of the same features that were available on the dashboard are now available here, just looks a little different. So I can hit edit profile, make changes to a variety of things here, I can promote my page, and there’s also some customer features. Now this isn’t customer data, this is simply talking to your customers . More features that I’m going to go a little bit more in-depth on in future videos are available here, but be sure to check back soon for that.
Now for the “my business” search , I just would click view profile here, and now I see the exact same thing that I saw when I searched for my business name. So that’s it. As you can see all of the same features are available for you to utilize directly through search instead of going to the dashboard.
Thanks so much for joining me for another quick marketing tip. Be sure to check back soon.