Somehow it's already time to prepare for the holiday season. I'm really not sure where 2016 went, but before we know it it'll be 2017 and the fun starts all over again. It goes without saying that the holiday season is the busiest time of...
Social media marketing is essential to your business’ success in this day and age. Social media helps your business in numerous ways that you may not realize. Facebook, Twitter, YouTube and others are all searchable and appear high in Google results, which allows your website...
Businesses, especially in today’s economy, should always be striving to find creative and successful ways to get their name out there. Have you ever considered approaching other local business owners to see if they are interested in cross-promoting? Asking local retailers to partner with you...
Whether it’s Relay for Life, Red Ribbon Week, a local Little League or Dance Studio, most communities have at least one large event or community team in need of sponsors. Community events and special local programs are the perfect opportunity to participate both personally and...
When working with new customers/clients, we like to first look at ways they can work smarter instead of working harder – especially when it doesn’t cost any more money. “Integrated marketing communications” or IMC, includes the coordination and integration of all marketing communication tools, avenues,...