Jul 17, 2012 | Email Address Builder
For those of you who feel uncomfortable about building a mailing list, this blog is for you! Recently, my son had told me about a conversation he had with one of his friends at day camp. He explained to me that his friend uses hot dogs as bait while fishing. Having...
Jun 15, 2012 | Email Address Builder
Talking to your customers is a great opportunity to promote your email newsletters. This is a strategy that should be encouraged in each of your employees. Here’s why… Getting your employees to talk to your customers, first and foremost, boosts your customer...
May 16, 2012 | Email Address Builder
Building your email addresses at your register is simple as 1-2-3; all you need is a pen, paper and $5 off! Nothing is more attractive and appealing to a customer than a dollar amount off on their next purchase by just giving you their email address. Not only will...
Apr 26, 2012 | Email Address Builder
With the increasing popularity of social media, building your email addresses through these social network avenues can help you reach a larger audience. Email and social media go hand-in-hand. They both can be effective on their own, however, when combined, their...
Mar 22, 2012 | Email Address Builder
Targeting coupons for email marketing is a great way to drive direct sales and provide an incentive for customers to sign up for your e-blasts! Each time a new special offer is added to your website, you have the option to have it be visible everywhere or to target it...
Feb 28, 2012 | Email Address Builder
After you send your email campaign, your email marketing service provider will offer you valuable statistics that you should use to shape the content of your next mass email. Using those statistics, you can tell exactly how many emails were opened, and of those that...
