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Using Customer Feedback in Promotions

Many businesses have realized the importance of customer feedback as well as recognizing the contributions made by invaluable consumers. Because it is always nice to hear from the customer to find out what they want, why not spice it up and make it fun? As you plan...

Evaluating Email Success

After you send your email campaign, your email marketing service provider will offer you valuable statistics that you should use to shape the content of your next mass email.  Using those statistics, you can tell exactly how many emails were opened, and of those that...
Tap the Creativity of your Facebook Fans

Tap the Creativity of your Facebook Fans

Engagement and interaction are two keys to making your Facebook page successful. However, finding posts that people will respond to is not always easy. We have found something we think you should try. One of our sister companies routinely uses photo captioning and...

Encouraging visitors to comment on blogs

Blogs offer opportunities to communicate with your visitors and start discussions.  Seeing comments proves that people are reading your posts.  It creates traffic and adds creditability to your blog.  Encourage your visitors to share their opinions, start discussions...