Feb 28, 2012 | Email Address Builder
After you send your email campaign, your email marketing service provider will offer you valuable statistics that you should use to shape the content of your next mass email. Using those statistics, you can tell exactly how many emails were opened, and of those that...
Sep 7, 2011 | Analytic Advice
Analytic Advice There is a very important section of your analytics that you may have been overlooking! ‘Other Traffic Sources’ allows you to see exactly how much traffic you have received from outside sources! The section ‘Other Traffic...
Sep 7, 2011 | Analytic Advice, Social Media Marketing
Social Media Marketing Facebook has made it easy for you to track your success! It’s simple and straight forward; all you need to do is check your email inbox once a week! Facebook analytics help you to better understand your current followers and trends. If you...
Aug 2, 2011 | Analytic Advice
Analytic Advice For most businesses, determining the effectiveness of advertising is difficult. Geo-Targeting (targeting a marketing or advertising campaign at a limited set of visitors based on their physical location) is a practice that we all struggle with. Where...
Jul 11, 2011 | Analytic Advice
Analytic Advice When reviewing your analytics report, focus on what pages your visitors are spending the most time on and which pages are viewed the most on your site. Keep those pages as updated and exciting as possible! Give them a reason to keep coming back each...